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Today's prices ask more of Marico than of Dabur.
At current prices, buyers of Dabur are assuming about 5% growth against 5% in its own record; for Marico it is 16% against 9%. That shows which share needs more to go right — not which is cheaper. How far each trades from its estimated fair value is in the full valuations.
- Valuation method: both on discounted cash flow.
- Size: Marico is worth about 1.7 times Dabur on the stock market.
- Record: Marico has grown revenue faster: Dabur compounded at about 7% a year (FY2018–FY2026) and Marico at about 10% (FY2018–FY2026).
- What to watch: rural demand at Dabur; copra prices at Marico.
| Dabur | Marico | |
|---|---|---|
| Price | ₹380 | ₹900 |
| Market cap | ₹0.68L Cr | ₹1.17L Cr |
| P/E | 33.4 | 58.0 |
| P/B | 5.91 | 27.79 |
| Fair value 🔒 sign in | ₹0,000 | ₹0,000 |
| Upside 🔒 sign in | +00% | +00% |
| Valued on | Discounted cash flow | Discounted cash flow |
01Two businesses
A 140-year-old Ayurveda company
Dabur was founded in Kolkata in 1884 by Dr S. K. Burman and is still controlled by the Burman family. It is one of India's largest consumer-goods companies, best known for Ayurvedic and natural products: Dabur Chyawanprash, Honey, Hajmola, Dabur Red toothpaste and Vatika hair oil.
Coconut oil, edible oil and beyond
Marico was founded in 1990 by Harsh Mariwala and is based in Mumbai. Parachute coconut oil, Saffola edible oils and oats, Nihar and Hair & Care are its core brands.
02The records side by side
Marico has grown revenue faster: Dabur compounded at about 7% a year (FY2018–FY2026) and Marico at about 10% (FY2018–FY2026). By revenue the two are of broadly similar size. Dabur kept 14.2% of revenue as net profit in FY2026; Marico kept 13.3% of revenue as net profit in FY2026.
Full ten-year tables and charts are on each company's page: Dabur · Marico.
03What each price assumes
Work backwards from each share price and you can see what buyers are taking for granted — the rate each company must sustain to justify what it costs, against what its own record supports.
04What decides each one's value
05What could go wrong
06Which is better value?
Sign in free to see which trades further below its worth
- ✓Both fair values per share — each on the method that fits the business
- ✓Every step of both workings — growth, margins and cost of capital, with sources
- ✓Bull, base and bear cases — for each company
- ✓Downloadable reports — the full write-up for each, yours to keep
08Questions people ask
Is Dabur or Marico better value?
That turns on how far each share trades from its estimated fair value. Both figures, with every step of the working, are in the full valuations, free to view once you sign in. On the public numbers, Dabur trades at 33.4 times earnings and 5.91 times book value, and Marico at 58.0 times earnings and 27.79 times book value — but multiples alone mislead when two businesses work differently, which is why each is valued on the method that fits it.
What is the difference between Dabur and Marico?
Dabur was founded in Kolkata in 1884 by Dr S. Marico was founded in 1990 by Harsh Mariwala and is based in Mumbai.
Are Dabur and Marico valued the same way?
Yes — both on discounted cash flow, so their workings compare like for like.
What does today's price assume for Dabur and Marico?
Worked backwards from the share price, Dabur needs about 5% growth and Marico about 16% growth, against 5% and 9% in their own records.